California Attorney General Rob Bonta issued a list of suggestions Nov. 26 for shoppers to avoid scams during the holiday season and requested consumers file reports about department stores that lack gender-neutral children’s sections.
State law, established by the passage of Assembly Bill 1084 in 2021, which took effect at the beginning of 2024, requires department stores with at least 500 employees across California locations to offer children’s sections that do not separate items based on gender.
“By requiring large retailers to maintain a gender-neutral section, AB 1084 makes it more difficult for these retailers to engage in gender-based pricing discrimination and reduces the imposition of gender stereotypes on children,” the attorney general’s office wrote in a statement. …