Shares of eBay soared by 12 percent intraday on Jan. 8 after Meta announced a pilot program allowing Facebook Marketplace users in a handful of countries to browse eBay listings directly on Facebook Marketplace and complete the transactions on eBay.
Testing of the new partnership will begin in Germany, France, and the United States, Meta said in a Jan. 8 statement, which came in response to a November 2024 decision by the European Commission to fine Meta $840 million over abusive practices benefiting Facebook Marketplace.
While Meta said it disagrees with the European Commission’s decision and will continue to appeal, the U.S. tech giant is launching the pilot program as part of its effort to appease European Union authorities….