Lululemon Athletica Canada Inc. is accusing Costco Wholesale Corp. of infringing on its intellectual property by selling knockoffs of some of its most popular products.
A lawsuit filed in a California court recently alleges Costco sells dupes of Lululemon’s Scuba hoodies and sweatshirts, Define jackets and ABC pants.
Some of the alleged fakes Vancouver-based Lululemon identified are sold under Costco’s private label Kirkland, but others are made by manufacturers Danskin, Jockey and Spyder.
“Some customers incorrectly believe these infringing products are authentic Lululemon apparel while still other customers specifically purchase the infringing products because they are difficult to distinguish from authentic Lululemon products, particularly for downstream purchasers or observers,” the lawsuit says….