Retailers are bracing for a wave of post-holiday returns once the Christmas cheer settles, according to a new report from Adobe Analytics.
In the five days after Christmas—Dec. 26–31—returns are expected to rise 25–35 percent from the pace seen earlier in the holiday season, from Nov. 1 to Dec. 12.
“The last week of December sees the greatest concentration of returns,” Adobe said in a report shared with The Epoch Times.
“One out of every eight returns in the 2024 holiday season took place between Dec. 26 and Dec 31 … a trend expected to persist this year.”
Return rates are also expected to remain elevated through the first two weeks of January, up as much as 15 percent from the first six weeks of the season….