Global video streaming service Netflix has been sued by the Texas Attorney General’s office for allegedly collecting consumer data from children and adults without their knowledge or consent.
In a May 11 statement, State Attorney General Ken Paxton accused Netflix of spying on consumers by intentionally tracking and logging their viewing habits, preferences, devices, household networks, and other sensitive behavioral data.
The litigation claims that while the mega-entertainment platform purported to refrain from collecting or sharing user data, it, in fact, recorded and monetized “billions of behavioral events.”
According to Paxton, every consumer interaction became a “data point,” which revealed information about the user, and tracking was then applied to both adults’ and children’s accounts and profiles….